Just notice a new changes on the adsense ads being displayed on the publishers sites that includes the Word “Show More” beside a “ads by google” on a horizontal ads and below on the vertical ads.
An if you are using that rectangular ads like 300×250 then you will see this post Up and Down Arrow left corner below.
If you click that up down arrow, you will the ads changing or the advertiser websites changing on both directions. Nice addition by adsense. I wonder how it will affect earnings to publishers and conversion to advertisers.


















5 Comments Received
December 12th, 2007 @4:15 pm
i really hope google know what they are doing. if it really help in getting the CTR higher than it would be good news to publisher. always been told that we shouldn’t make adsense like ads. hopefully this new methods won’t be one of the case.
December 12th, 2007 @11:23 pm
as far as I know, google favors advertisers better that publishers, with all the recent changes on the adsense ads, that clickable area and others, it all favors advertisers. I still don’t see any increase on cost per click at publishers favor.
December 13th, 2007 @1:16 pm
about that clickable area thing i don’t mind getting less CTR because i’m more concern about click fraud and unintentional click. i just want my visitor to click when they really want to click and want more options before decided on things. to me customer first. maybe with more options(show me) they would click even more. that would be good for publisher. don’t you agree.
December 14th, 2007 @2:38 am
good point especially to those accidental clicks where google will ban you with a reason of invalid clicks.
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